Wells Fargo is going through a complete digital transformation.
It recently unveiled a new digital banking platform for clients of Commercial Banking and Corporate & Investment Banking.
Digital platform is Vantage℠ and it will provide enhanced features to drive a more personalised experience through artificial intelligence (AI) and machine learning (ML). It will meet the financial requirements of businesses at any stage of development.
The platform will provide a one-stop shop for digital banking experiences to all players, whether they are startups or some of the world’s largest corporations.
It will use AI to provide recommendations and next steps based on each client’s unique needs, resulting in a more insightful experience. Furthermore, ML is used to continuously refine meaningful personalization and ensure scalability, allowing businesses to grow the platform alongside their business.
Wells Fargo has approximately $1.9 trillion in assets and claims to serve one out of every three households in the United States. It controls more than 10% of all mid and small businesses in the United States.